FROM ROCK STAR TO BIG TIME AD EXEC





[04/15/2009]
Andrew Arntfield

Happy Birthday, Dear Andrew, Happy Fiftieth to you!

Well, it was a success. A surprise party for our delightful leader and friend, Andrew Arntfield. About 30 staff members (current and former), clients and suppliers gathered at the Rivoli on April 11 to play pool, enjoy some food and raise a glass to Andrew.

Geoff Kendall created a special iMovie tribute to Andrew. Please take some time to view it - and be sure to listen closely. That's Andrew singing lead on The Beatles' "I've Got a Feeling" with the Lydia Taylor Band (live performance circa 1983).

Thanks to Patricia Kelly for providing the historical images, and to Sandy Zita for copywriting assistance. Thanks to Michelle Devan for help with party coordination and to everyone for attending!







Engaging Fans in the Offseason
[06/24/2014]

PAST ENTRIES

Getting Emotional With Your Brand
[02/12/2014] - In a marketing climate where measurable ROI is critical, itís understandable why marketers prefer to appeal to logic rather than emotion. But marketers who rely solely on logic are missing a great opportunity to gain a competitive advantage.

Do You Know Your Ethnic Audience When It Comes to Sports?
[01/02/2014] - Our research shows when it comes to their interests and motivations, different ethnic groups have different priorities.

Field Day Entertainment Survey Published and Available
[11/28/2013] - The results of Field Day's entertainment survey have been published in the Tourism Toronto newsletter and in this year's 2013 Nuit Blanche Economic Impact press release. If you would like like to see the report highlights, please click the link below.

MORE...

How to Acquire and Retain Online Customers
[03/22/2013]

Second Screen Revolution Sparks New Opportunities for Brands
[02/13/2013]

The Lost Holiday Cards
[12/20/2012]

American Apparel Uses Controversy to Increase Sales
[11/15/2012]

Emotion and Luxury Brands - A Long-Term Affair
[11/01/2012]

Dark Social is Largely Invisible to Most Web Analytics Programs
[10/22/2012]

Starbucks Doesn't Earn a Gold Star for its New Digital Rewards Program
[10/18/2012]

Starbucks' New Technology Rewards Customer Loyalty
[10/17/2012]

Medieval Times Doesn't Leave Its Audience Stuck In The Past
[10/11/2012]

Emotion vs. Logic - Why Consumers Buy
[09/27/2012]

How's Your Office Life? Ruff?
[09/24/2012]

George Stroumboulopoulos Dishes About Celebrity Entertainment Picks in TO
[08/14/2012]

The Power of Video to Build Brand Trust
[07/26/2012]

From Sheep Mentality to I-Marketing
[07/19/2012]

Tennis Canada and Field Day Go Live to Drive Ticket Sales
[07/05/2012]

Word of Mouth Propels Rockstar Energy Drink's Success
[06/14/2012]

Indellible Brand Trust
[06/10/2012]

6 tips to create an indelible brand tagline
[04/02/2012]

You Don't Know Jack
[03/01/2012]

Single-Sourced Marketing - Investing to Increase Your Bottom Line
[11/01/2011]

Six steps to success in Social Media
[06/06/2011]

Field Day Fascination ...
[04/28/2011]

Is anyone paying attention to your advertising?
[04/08/2011]

The New 'Kid' On The Block
[03/07/2011]

A Tall Order
[10/29/2010]

The Accidental Artist
[10/20/2010]

Gone Zippin'
[10/08/2010]

Read the San Francisco Panorama
[01/29/2010]

Does a Big Mac by any other name taste as sweet?
[05/12/2009]

From rock star to big time ad exec
[04/15/2009]

Tapping the Boom
[03/15/2009]

Women don't trust advertising
[01/13/2009]

Satisfaction doesn't equal loyalty
[12/20/2008]

Would you like a shot of pleasure with that latte?
[12/02/2008]

Social networking - if you build it will they come?
[10/01/2008]

If We'd Done That No. 1 - London Olympics Logo
[07/20/2008]

Cast your ballot for great design
[10/10/2007]

Field Day Field Day Part 2
[09/20/2007]

Field Day Field Day Part 1
[09/19/2007]

ZX - Sandy's Zita's 10th Anniversary Party
[09/11/2007]

I Brake for Type Geeks
[08/24/2007]

Then we came to the end
[07/27/2007]

Comedy By The Numbers
[07/24/2007]

Tagging the night with light
[07/12/2007]

The Wall
[05/22/2007]

Ron Mueck's reality
[04/25/2007]

Post your secret....
[04/13/2007]

Jurassic Coffee
[04/09/2007]

Design and Business
[04/03/2007]

Wallpaper for Spring
[04/02/2007]

Street paintings that defy the laws of perspective
[03/09/2007]

One Man Garage Band
[02/13/2007]

France Photo Journal
[01/27/2007]

The Winning Tinker
[01/17/2007]

It's Tinker Time
[01/16/2007]

The Designers Mixtape
[01/07/2007]

I'll take the effort and scorn with a side of pleasure.
[01/03/2007]

gotta be ze frank
[01/02/2007]

What do you want to do with your life?
[01/01/2007]

Look - Up in the Skye
[12/12/2006]

Let It Be
[12/06/2006]

Our man in Havana
[03/10/2006]

© Copyright 2003 - 2014 Field Day Inc. All rights reserved.