Is targeted marketing limiting your reach?

There has been a backlash from consumers in the wake of the ongoing news about Facebook and its use of customer data. Yet consumers don’t give much thought to how pervasive online targeting actually is.  Digital marketing gives us...

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If your customers aren’t talking, your marketing’s not rocking

We all know that it’s a photo-op-selfie-social-sharing world out there. People never let their phones out of their hands and can’t wait to post their experiences – especially if it’s something new, different or exclusive.  Here’s the thing, though:...

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The results are in! The 2018 Toronto Entertainment Survey

The results are in! Field Day’s 2018 Toronto Entertainment Survey is now ready – and the results can help you to reach new audiences and drive attendance. Download the free Executive Summary below. Just a few of the key insights...

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Boomer Vs. Millennial: Episode Two

What is the impact of streaming music and how has it changed our relationship with music? When musicians align themselves with brands, is it still considered a “sell out”? Check out the second episode of our new video series...

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